Archive for 'listing'

A Real Estate Investor’s Best Friend: Stubbornness

The scenario: You check out a property, figure out estimated repair costs, and head back to your computer. You look at comparable homes and figure out an ARV (after-repair-value). You type this numbers into your spreadsheet and you get a key key number: the maximum price you should purchase a property for.

The above number is what I am thinking about ...

Categories: agent, buy home, discipline investing, land contract, listing, low offer, offer, Real Estate Investing, real estate investor, sellers agent, stubborn, Syndication Partners

4 Common Pricing Mistakes

1) Pricing too high from the start. Fix: Statistics show that homes priced correctly when they first hit the market sell closer to the asking price than homes that start too high, then have to adjust downward. 2) Using an odd list price, like $683,257. Fix: Always price in round numbers. Agents search for homes [...]Read More →

Categories: for sale, listing, marketing, pricing, Real Estate, selling, Syndication Partners, Tips and Advice

Have You [Insert Social Media Platform]ed About Your Listing Today?

Melissa Krchnak

By Melissa Krchnak

Have you tweeted about your new listing? Did you take a picture and +1 it on Google Plus? Are your friends liking it on Facebook? Is your tour going viral thanks to YouTube?

Sounds silly and yet I’m serious. Have you Googled your listing yet? I bet the person who wants to ...

Categories: Blogging, hyper-local content, information, listing, Market, marketing, Melissa Krchnak, online marketing, Real Estate, Sales & Marketing, social media, Syndication Partners

Best Practices for Multiple Offer Situations

Scott Newman

By Scott Newman

Real estate is back in 2012 in a big way. Many markets are seeing price increases in response to dwindling inventories as more and more buyers are getting off the fence every day. With that in mind — especially since it’s been so long since we’ve had the opportunity to use the phrase “multiple offer” — I felt it would be pertinent ...

Categories: best practices, Business Challenges, complaints, customer service, ethics, listing, Market, multiple offers, organize, records, Sales & Marketing, Scott Newman, sellers, Syndication Partners, systems

Does Your Listing Need a Cut-Off Date?

Melissa Krchnak

By Melissa Krchnak

Who has an influx of buyers? We sure do! My market (the Inland Empire of Southern California) is crawling with them. Our middle market is sitting a bit, but our entry-level and high-end are moving quite quickly… with multiple offers over asking!

That got me thinking: With lower inventory and a ton of activity, should I be going back to the 2009 days ...

Categories: Business Challenges, clients, cut-off date, limit, listing, Melissa Krchnak, multiple offers, open house, Real Estate, Sales & Marketing, sellers, Syndication Partners, timing

You’re Too Honest: A Recap of My Recent Listing Appointment

Laura Rubinchuk Schwartz

By Laura Rubinchuk Schwartz

I met with a very nice couple looking to retire and relocate out of the area, which means selling their home of 20+ years. It had been many, many years since they needed the services of a REALTOR® or learned of the new way things are being done to sell a home, prepare for listing, and the paperwork involved in ...

Categories: agency relationships, buyers, commission, dual agency, ethics, Laura Rubinchuk Schwartz, listing, Real Estate, representation, Sales & Marketing, sellers, Syndication Partners, transaction

A Powerful Lesson in Follow-Up

Alex Milshteyn

By Alex Milshteyn

It seems that every year I learn the lesson of how important it is to follow-up.

I recently received a referral from a past client. My past client gave me a glowing review, hence their friends called me. I met with the lovely couple to talk about the sale of their home. I met with them twice, the first time to view ...

Categories: Alex Milshteyn, Business Challenges, clients, follow-up, listing, mistake, Real Estate, referral, sales, Sales & Marketing, Syndication Partners

Verifying Material Facts for the Listing

The “Due Diligence” Verification Ontario Real Estate Source By Brian Madigan LL.B. Real estate professionals are obligated to conduct their own due diligence when taking a listing. That is part of their “professional responsibility”. They owe that obligation to their clients, themselves and the public. Here is an excerpt from the RECORD a publication [...]Read More →

Categories: listing, material facts, Ontario law, RECO, statements, Syndication Partners, Tips and Advice, verify

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